Last year’s site stats

I have over a full year of Google Analytics data for this site now, and I have spent an hour today pulling through the data.

The key thing I get out of it is the disparity between what I think this site is for, and what the data shows other people use it for.

Anecdotally, people at work who read this often stop me in corridors and talk to me about it. A lot of people love it – use the quizzes, follow the links, look at the photos.  Some other councillors like the recipes.  Some councillors however just can’t see the point.  They think it’s weird and don’t understand why people bother to read it.

Now I have a lot of data to pore over to see what’s going on.   I got an average of 80 hits a day, with a huge peak on 5th March.

66% of them got here after using a search engine, predominantly (in fact 89%) Google. The average reader spent less than a minute here, suggesting they typed something in to google, came here, and either found what they were looking for or didn’t, and went off again.

Top ten search queries that found me were:

  1. pear crumble (recipe link here)
  2. facebook
  3. alex foster
  4. hip delay
  5. dead like me music (answer here)
  6. gay rubber (eh??!)
  7. kpmg anthem
  8. tenbury wells floods
  9. niles blog
  10. we all know frogs go

22% of readers came here because they’d followed a link on someone else’s site. These readers spent more time here – more like over a minute each.

The top ten referrers were…

  1. libdemblogs.co.uk
  2. librivox.org
  3. iaindale.blogspot.com
  4. libdemvoice.org
  5. liberalengland.blogspot.com
  6. niles.org.uk
  7. bloglines.com
  8. leigh’s blog
  9. navitron (solar panel suppliers – I posted on their forum)
  10. catstripe.co.uk

Finally, 11% came here because they wanted to.  Called “Direct Traffic” in Analytics, these are the people who are here because they typed the URL into their browsers directly.  You must be my real readers, so thank you very much!

Of course, it’s slightly more complicated than that.  The people who came here through links in Bloglines are the people who’ve decided they want to follow the info here.  The people who put “alex foster” and “niles’s blog” into Google also wanted to come here, but couldn’t remember what the website was.  And the people who went to http://www.niles.org.uk – really need to update their bookmarks!

The referrers are interesting.  Some are understandable: libdemblogs is designed to send more traffic to people like me.  Iain Dale is interesting – I’m listed as one of many in his links, but in the last year, as far as I can see, he hasn’t actually written about me at all.  The year before, he was bigging me up enormously, and my traffic reflected that, but it’s interesting he can send substantial traffic my way without even talking about me!

“Facebook” in the google search terms is similarly weird.  At one point in the year I blogged that I had joined facebook.  For several months after that, I was top of the list if you googled facebook.  I was ahead of the actual facebook website.  Bizarre.

At the end of the day, however,  you just have to hand it to the 957 people last year who wanted to make pear crumble.  I really recommend the recipe!

Electric meter reading

My electric meter reading yesterday afternoon was 000000!

This is because Eon contacted me at the start of the new year and said it was time to replace my electric meter, which had reached the end of its life.

So yesterday, we went from this meter, with its old dials and wheels, and the wheel at the front to show how fast we were using power:

Old meter

To this soulless white monstrosity:

New meter

On the way, we also lost our radio teleswitch. No more thunks at 8am as the house is remotely switched off the Economy 7 tarif.

Radio teleswitch

I was a little annoyed that the meter is so basic. Routine meter replacement is an ideal opportunity to put in better meter technology. I was hoping for a smart meter which could be read remotely and give feedback on energy useage. Or at least relocation out of my hall, so that I no longer have to be home to have my meter read. I suspect the lack of a smart meter means it will have to be replaced again before long. The city council has been using remote smart metering extensively in the huge number of buildings the council is responsible for. This has helped them reduce costs and waste by monitoring energy and water use on an hourly basis. You know that a school using lots of water in the holidays has a leak, or has forgotten to turn off 15 minute flushing urinals that aren’t being used.

Back home, the measurements nerd in me is chuffed with a meter that briefly read 0. We have now used about 10kWh in our first day. I have no idea whether this is good or bad, but I do know that visitors to our house have sometimes been surprised at the lights we have on. Being green is as much about reducing routine energy useage as installing novel technology such as the solar panel.

In assessing our own energy useage, there’s good and bad to report. We routinely turn our telly off as we’re advised to. But I leave more computers running all the time than I should. Additionally, we do have a lot of lights on. This is partly because we forget to turn them off, but also because of a tension between green advice and safety advice. The green advice is turn off everything you’re not using. The community safety advice is try to avoid being burgled by using time switched and lights to make it look like someone is home. And further safety advice says things like leave the landing light on when you have visitors to prevent people unfamiliar with your home from falling down the stairs.

One last thing on energy monitoring: last year we switched away from Good Energy, the green supplier that gave kickbacks to the Lib Dems. This was mainly because we could no longer afford to pay the extra cost that came from having our gas and electricity supplied by two different companies. I’m now on an internet-only tarif with Scottish Power, which is useful firstly because they now email me when they want meter readings, and secondly because their online account details include previous data. This helps you manage your useage across years – how many kWh were you using this time last year? By logging in, I can see we averaged 12kWh a day for the two quarters we have data for.

Baronesses are People Too

My favourite peeress Baroness Ros Scott has started a blog this week – using one of my favourite Blogspot templates.  You can find her writings here.

She’s not the only Lib Dem member of the House of Lords to write a blog.  Eric Avebury – Lord Lubbock – can be found here. And you can still find the writings of Lord Garden here – but his sad death last year means he won’t be updating any more.

Staggering factoid

France’s employment policy is so wrong-headed that it forces tens of thousands of young French people to the UK. So many in fact that in terms of population of French people, apparently London is the 8th largest French city.

By contrast, France has a much better climate than the UK, so Britons buy houses over there in droves – for holidays and for retirement. 600,000 of them, apparently.

Teacher makes hot pitch

When someone sent me a link to an article titled “Teacher makes hot pitch on Youtube” I assumed it was like one of the lessons I used to have with a slightly insane chemistry teacher who enjoyed playing with dangerous chemicals in a vain attempt at turning his pupils on to science. Actually, I think the pedagogy was secondary to the sheer joy of blowing things up (“Let’s add a fuse made out of magnesium ribbon”).

It came hot on the heels of “5 dangerous things you should let your kids do” which is full of photos of children under 10 really enjoying life doing things like playing with knives, setting fire to things, and driving (all safely supervised, and – probably – safer for experimenting within a framework than over-protectively cocooned until the day they escape.)

Turns out in fact it’s a video about climate change. Not a bad one, in fact. But nothing to do with molten tar being poured down from castles onto unsuspecting siege soldiers. In wikipedia jargon, I suppose they must have meant “Pitch (film making)” rather than “Pitch (resin)

I was somewhat surprised to see just how many pitches there were, at Pitch (disambiguation).

Hitler and Wittgenstein – together at last!

Over on Liberal England is a photo of Hitler and Wittgenstein who were apparently together at school.

Jonathan helpfully explains who Wittgenstein was if you haven’t previously heard of him.  The main reason I had was because there was a nice quote from him in German on a piece of paper over the blackboard in one of the rooms where I was taught A-Level German.

Die Grenzen meiner Spracher bedeuten die Grenzen meiner Welt.  (the limits of my language are the limits of my world.)

I’m torn about whether this photo is more or less exciting than the photo they found in 2006 of Mozart’s wife.

Politicians and love

A colleague reports in a private forum that a 14th Feb by-election is bringing out the love in Preston.

Labour’s leaflets are running with, “On 14th February, say it with roses”

Our leaflets have “Give LibDems a “X” on Valentines Day”

But Respect have gone for a rather unsavoury strapline which hardly trips off the tongue – “Make Valentines Day a Massacre for the mainstream parties”

Bons mots from Lord Greaves

Whilst queueing Baroness Ros Scott’s piece on last week’s Lords debate on Labour’s plans for greater community engagement, I was moved to read the debate through.

And found this rather wonderful snippet from everyone’s noble friend, Tony Greaves:

[M]y first message for the Government is to ask them, please, to start using plain English. Having read the report we are debating today, I had a vision of someone saying to their husband or wife, “I’m just off down the neighbourhood hub for a bit of community empowerment. We have been quality assured by the national empowerment partnership, and tonight we are embedding our practitioner learning and capturing and sharing it through the national neighbourhood management network”.

Language like this is everywhere and sad to say, all too often, it is there to cloud meaning not to illuminate it. There is nothing less empowering than sitting in a public meeting and having half the content obscured by obfuscation sailing over your head.

Other issues identified in the Lib Dem-led debate were the dangers of residents no longer knowing who to contact to get a decision changed, now that many former powers of government have been removed to distant quangos, and consultation fatigue, where residents have said what it is they want to happen to too many different bodies, and have been put off by the fact that it never actually happens.